Cookie Monsta Interview
Tony 'Cookie Monsta' Cook, is a 20 year old Dubstep producer hailing from Nottingham. As with many Dubstep producers he has a real passion for the music he creates and he loves doing it. It is said that 'the test of a true vocation is a love of the drudgery involved' and so this must be what Tony was born to do. With a combination of real nasty, grimy wobbles overlapped with comic samples, Cookie has gained himself a record deal with Circus Records and is now touring the nation.
The Interview
So, Cookie, I've heard that your love for music production originated from when you played 'Music 2000' on the PlayStation, could you explain how this turned into the dubstep that you make today?
When I first began to make dubstep style tunes it was on Reason 3 at college, early 2008. So I'd just been introduced to Reason for about 2 months. I would just make random beats that kind of sounded like grime but pretty basic. Then I heard cockney thug and other dubstep tunes from Rusko. I had heard other styles but his upbeat style caught me off guard and I loved it from then. Ever since then I'd try and make hype dubstep.
You're off to America in April for the 420 festival; is this your first fest and how do you think this will differ from the sets you are used to playing? Is the crowd as into the dubstep scene over there?
This is my first festival and I'm hoping it won't be the last! I think the scene over there is pretty huge. They are still open-minded with the whole dubstep scene and I've got a very nice following over there. Around 80%+ of my MySpace viewings are from the Americans. That's why I'm doing this two week tour over there. To give them a taste of what I'm like live and then have them want me back again. It will be a totally different experience playing out to them. It's a whole new country so they have different ways how they go about doing things. I can't wait to see what the crowds are like over there as well as to feel some bloody sun!
Is this the start of more global sets for the Cookie Monsta? Have you played many abroad so far?
This is my first time abroad ever! So it's a big jump from going to skeggy and back! I've had a lot of interest from Europe as well, I've got a few already lined up in Belgium and other countries. I've had Sweden ask me, Portugal, Israel and so many other countries! So after this tour of America i will be travelling elsewhere and playing out. Then once I've done that I'm planning world domination.
What equipment and programs have you used throughout the years of your production?
How have these had an effect on your unique sound?
Well I've got a Philips laptop that I've been using for over 2 years that constantly freezes when I'm doing anything on it! I used to have some £30 Argos computer speakers that after a short while broke leaving me with only the right side working! I had no keyboard or anything so it was all drawn in. I got my M-Audio Oxygen v8 MIDI keyboard on Xmas 2008 and then I got my Monitors off eBay for a nice price around April 2009. So it took me a while to sort myself out with some equipment.
When I was producing without my monitors and using those Argos speakers it made me make awful mixed tunes. It would sound alright on those speakers but then I'd take the tune and play it at college on some expensive monitors and it would sound terrible! I would also make a different kind of riff compared to when i got my keyboard. Having the keyboard is a nice thing because you can come up with melodies and leads so much easier.
Having equipment does help you a lot but i was still making music on what little equipment i had and getting a lot of notice. I would see so many people with the sickest set up with all the equipment you can dream about and i would listen to their music and it wouldn't be as good as I was expecting. It's like the old saying 'It's not how big it is, It's how you use it!'
You have been an active member on dubstepforum.com and have gained respect through the site. What other methods have you used to promote yourself and do you feel you could have made it without the massive marketing power of the internet?
I didn't have the internet for months and months and I just stacked up a lot of tunes that weren't going anywhere. Then I made a mix and put it on the internet and it just went off from there really. If the internet wasn't about I don't think a lot of music styles would be around. Grime wouldn't be where it is, Dubstep definitely wouldn't be where it's at. The internet is the biggest, easiest way to communicate to anyone anywhere. If i was sending a mix out in the post on a CD I'd have to burn about 50 copies to start off with and that would literally take all day and then send them off addressing them one by one making sure nothing was wrong and that's just the longest shit ever. On the internet you upload it, make some decent artwork for it and put it up in a .rar folder and from that one file you upload, thousands are downloading and spreading and copying all over the place. If i didn't have the internet i wouldn't be typing answers to you, so I owe a lot to the makers of the internet.
I did use Dubstepforum a lot a while back but I don't tend to bother any more just because it's brought a lot of different kind of people on there and basically there are a lot of moaners. I'm not wanting someone to moan at me for how I make a tune so I just upload anything I'm promoting on my MySpace or my Facebook accounts, because it's full of people who enjoy my music. MySpace has been the number one for promotions though, it's the easiest thing because once people know your music and enjoy it they will tell someone else about it and then they will tell someone else and it keeps going on and on. So the more you get noticed the more you get more plays and it gets bigger and bigger at a faster rate. Facebook is a great tool as well, I can immediately put out a status with anything I want in and I can get people's opinions in 2 seconds. With Facebook groups and events it's perfect for a Producer/Dj because I can check up all of the events I'm playing and connect with other Producers/Dj's. It's the fastest way to get your name around when it comes to promotion.
You have performed several sets with Subsplash in the past, what news is there for any upcoming sets?
So many to name really, there are a lot of Circus Takeovers coming up and they are going to be huge. I think there is one really soon at Fabric which is going to be sick, as well as somewhere in Manchester real soon but other than that it's just a lot of nights touring the UK and playing a lot of venues. It's hard work and there are a lot of sleepless nights but it's my dream job and I f**king love it!
You were recently on Get Darker TV for the Circus Records Takeover, how was that for you? Can we expect any similar events from Circus Records in the future?
That set was my first time on decks in public! I was sh**ting myself! I hadn't had the chance to practice mixing for bloody ages; I didn't have enough money to pay for my own decks until Xmas 2009 and I'd not been able to use them properly until around Late February. So I'd only had a few hours under my belt by the time Get Darker came about. But I think I did pretty well.
Circus Records is taking over the world! We are doing Takeovers all over the place. The US tour is basically a Circus Records Takeover but with one of us going at a time to save on expenses. So expect a Takeover in a city near you!
Are you currently working on any new releases and what are your current plans for the future?
Currently I'm working on my first release with Circus Records and this will be an old one and a new one. So watch out VERY soon! Circus Records has something about it; we are in the same boat and we have the same opinions. It's basically just a great group of lads who want to make music for living and I'm now one of them so expect collaborations from all over the place!
What current producer would you most like to do a collaboration with and do you think this is likely in the future?
Well now I'm with Circus Records expect some collabs and Remixes because we work as a team to put out great music! I've also got a top secret collab coming up as well and I've just finished a remix by Taio Cruz which is going to be out soon.
A lot of dubstep fans enjoy the idea of it being an 'underground' genre as such. What are your personal feelings about dubstep's movement into a more mainstream audience?
I used to think it was the worst thing that could happen for Dubstep but thinking about it there is always going to be people making the underground style to dubstep. No matter what genre is made it always slides over to a commercial side. Garage used to be underground but then it got took to a commercial side and was on Top of the Pops and that brought a lot more people into liking Garage. Drum and bass used to be an underground genre but it got brought up to a commercial side and now there are huge drum and bass raves with Drum and Bass CD's in big shops like HMV. The underground are still going strong making what they love. Like with my latest remix by Taio Cruz. He makes pop and i was asked to remix one of his, i knew a lot of people would frown upon me but i enjoyed making it, i enjoyed putting a massive bassline onto a song that would only have a little one. I once told myself that if a remix like this would come up not to do it and stay dirty. But i loved switching it from a pop song into a gritty one. I love the fact when i play it people think what the fuck is this?! Then it drops into some nasty bass and everyone is surprised about the switch.
I think that music is a diverse and a multi-cultural thing and i don't see why it's a bad thing anymore. People will be still making nasty tunes, some people will make the commercial dubstep but as long as people are making music we like then i don't see what the fuss is about!
What advice could you give to the aspiring DJ / Producer?
It's hard to get far within the music industry. There are a lot of people trying to bring you down. But all i could say is get your head down, try to bring something new and always carry on doing what you're doing. Never give up.
Lastly, could you tell us, what is your favourite type of cookie?
MARYLAND'S DOUBLE CHOCOLATE MOTHERF**KING CHIP!
Thank you for the time Mr. Cook, is there anything more you wish to add?
Thanks to everyone who has been a follower or has spread the word about me. If it wasn't for you I'd still be in my bedroom making tunes that don't get anywhere! MASSIVE BIG UPS ALL AROUND!
Text and interview by Max. J. Stevenson